Juliane Escobar

rodriguezjuliane@gmail.com
www.julianerodriguez.com

http://www.linkedin.com/in/julianeescobar

PROFESSIONAL SUMMARY

Experienced web developer specializing in html, css and user interface design. Extensive knowledge in E-commerce platforms and content management systems including design, deployment and implementation of day-to-day operations of E-commerce entities. Organized, efficient and always willing to go the extra mile for on-time content delivery. Ready to apply my broad knowledge and skill set in a fast pace growing company that presents new challenges and opportunities, where I will display my problem solving and leadership skills.


SOFTWARE

• Ebay Enterprise GSI Commerce
• Accelerator WebSphere Commerce
• PDG Commerce – ECommerce shopping cart software
• PAL STEP Workbench
• Team Site Interwoven
• Endeca Web Studio
• Adobe Creative Suite CS4
• HTML and CSS

SKILLS

• Exceptional in project management & tight deadlines
• Excellent planner and coordinator
• Online and consumer marketing tools professional
• Excellent communication and interpersonal skills
• Team player also capable of working without supervision


WORK HISTORY

UI /UX Designer and Front-End Web Developer Broadridge Solutions - 10/2014 – Present

Meet with clients to identify their needs, this includes creating a brand new website design or making changes to their existing web- site. Design new website page mockups including: typography, images, colors, graphics, animations and manipulating digital photo- graphs to current web standards

Code websites using a variety of software including working with different content management systems and search engine optimiza- tion. Write the programming code: HTML, CSS, JQuery and JavaScript either from scratch or by modifying existing website CSS stylesheets to meet business requirements.

• Meet with clients to identify their needs, this includes creating a brand new website design or making changes to their existing web- site. Design new website page mockups including: typography, images, colors, graphics, animations and manipulating digital photo- graphs to current web standards.

• Code websites using a variety of software including working with different content management systems and search engine optimiza- tion. Write the programming code: HTML, CSS, JQuery and JavaScript either from scratch or by modifying existing website CSS stylesheets to meet business requirements.

• Developing adaptive/responsive web development in support of mobile devices.

• Design the website’s visual imagery and ensuring it is in line with company branding policy or the requirements of the client.

• Proof read content and grammar and making changes where necessary. Also, edit content, debug code and make necessary changes.

• Test the website and identify any technical problems and upload the completed website onto server.

• Work with web project managers and media manager to ensure projects are completed from beginning to end.

Senior Web Content Operations Developer

Sony Electronics – 07/2012 – 05/2014

• Responsible in updating web content for Digital Imaging category on the Sony online store ensuring it is up to date.

• Provide category maintenance of product detail pages, sub-category listing pages, product accessory associations, promotion placement and inventory via GSI Commerce Platform and PAL STEP Workbench software application, so product page layout and web related content maintains the Sony style guide and graphics standards.

• Create heavy promotions by cross merchandising accessories and main model products in multiple channels of the CMS platform to allow more flexibility and increase revenue.

• Create single and multi-coupon code promotions for third party affiliates.

• Perform regular reviews of the website to ensure content accuracy, timeliness and relevance.

• Provide troubleshooting expertise for category products and promotions.

• Incorporate basic front-end development code when necessary: HTML and CSS

• Work daily with the assigned category Web Producer, along with the category Merchandising Manager, Promotions Manager and the Creative Services Team (CST) to execute projects according to the proper business requirements.

• Review all promotional assets to ensure it meets business requirements

• Responsible in updating web content for Digital Imaging category on the Sony online store ensuring it is up to date.

• Provide category maintenance of product detail pages, sub-category listing pages, product accessory associations, promotion placement and inventory via GSI Commerce Platform and PAL STEP Workbench software application, so product page layout and web related content maintains the Sony style guide and graphics standards.

• Create heavy promotions by cross merchandising accessories and main model products in multiple channels of the CMS platform to allow more flexibility and increase revenue.

• Create single and multi-coupon code promotions for third party affiliates.

• Perform regular reviews of the website to ensure content accuracy, timeliness and relevance.

• Provide troubleshooting expertise for category products and promotions.

• Incorporate basic front-end development code when necessary: HTML and CSS

• Work daily with the assigned category Web Producer, along with the category Merchandising Manager, Promotions Manager and the Creative Services Team (CST) to execute projects according to the proper business requirements.

• Review all promotional assets to ensure it meets business requirements

Achievements

Integral member with approved recognition in launching the paramount GSI E-Commerce platform in Sony, Ebay Enterprise GSI Commerce – 2013
Participated in CES (Consumer Electronics Show) – 2014, Supported Digital Imaging category

Web Content Developer

Sony Electronics – 01/2009 – 07/2012

• Executed online content for MP3 Portable Electronics, Reader, Sony Ericsson, Car & Marine Audio and Dash categories on Sony Style online store maintaining Sony style guide and graphics standards.

• Developed HTML newsletters, shopping cart e-mail notifications, e-mail blasts, and other creative design duties for the Sony Communications group

• Designed affiliate banners for third party clients.

Achievements

Participated in the launch of the Sony Reader and Sony Tablet – 2012
Participated in CES (Consumer Electronics Show) – 2011 & 2012, Supported Portable Electronics category

In House Web Designer/Developer

The Smencil Company – 11/2008 – 12/2009

Designed and developed entire website and provided daily maintenance. Website interface design layout designed in Photoshop and CSS style sheets were used in styling XHTML code with Dreamweaver editor. Created HTML e-mails to notify customers of promotions and special savings. Designed and created flash animations for the website’s homepage. Managed online store via PDG Commerce the eCom- merce for shopping carts. Created product launch pages for products, promotions, and page branding.

Junior Web Designer 06/2007 – 09/2007

Diga Works  - 06/2007 – 09/2007

Web design layout in Photoshop, CSS Style Sheets, XHTML code with Dreamweaver editor. Developed pages for existing websites and uploaded files to clients websites/admin.


ADDITIONAL SKILLS

Adobe Illustrator – Great type setting, image transformation, pen tool, and gradient mesh.

Adobe Photoshop – Able to scan images and redraw them, photo restoration, great with clone stamp, clipping paths, masking, and color correction.

Adobe QuarkXPress – Able to set good typography, letter and word spacing, copy fitting, great with page design layout. Adobe In Design – Pre-flighting, long document set up, master pages, style sheets.

Macromedia Dreamweaver – CSS Style Sheets, web design layout, XHTML code with Dreamweaver editor, and uploading files to server, to be live on the web.

WordPress – Able to style and modify existing themes, brief understanding of PHP code. 

Bachelor of Science Degree: Media Arts

Platt College – San Diego, California

Associate of Applied Science Degree: Graphic Design

Platt College – San Diego, California